Marketing Services in Calabasas — SMM for Meta, Instagram, TikTok & YouTube

Why United AI Marketing for Calabasas businesses

United AI Marketing is a technology-first marketing partner with 20+ years of family expertise in software engineering, web development, marketing and business process automation. We unite creative strategy with an integrated AI stack — including our proprietary CRM, voice and chat bots, call-center automation and performance media — to deliver measurable growth for brands in Calabasas and across greater Los Angeles.

• AI-enabled CRM and analytics connect campaigns to pipeline, revenue and LTV.
• Creative studio for short-form video (Reels, TikTok, Shorts) and long-form YouTube content.
• Full-funnel measurement and experimentation for lower CPA and higher ROAS.
• Local market expertise in Calabasas, Woodland Hills, Malibu, Westlake Village and the San Fernando Valley.
• Compliant, brand-safe execution with clear approvals, version control and asset governance.
• Global delivery with on-the-ground insights across the U.S. and Europe when you scale.

Marketing Services & SMM we provide

• Market research, audience development and competitive analysis.
• Brand positioning, messaging and value proposition refinement.
• Content strategy and editorial calendars mapped to the buyer journey.
• Creative production: vertical video, UGC, motion graphics, captions, thumbnails and hooks.
• Community management: moderation, engagement playbooks and response SLAs.
• Influencer outreach, UGC creator collaborations and whitelisting.
• Paid social campaigns on Meta, Instagram, TikTok and YouTube with rigorous testing.
• YouTube channel setup, SEO, playlists, end screens and growth sprints.
• Cross-channel integration: Google Ads, Local Services Ads, GMB, Yelp, SEO, email/SMS.
• Landing pages, CRO, A/B testing and first-touch to last-touch attribution.
• Analytics and dashboards: GA4, Looker Studio and real-time KPI tracking.
• AI chat and voice bots, call-center integration and automated lead routing.

SMM across Meta, Instagram, TikTok and YouTube

Meta and Instagram: We architect campaign structures by objective (awareness, traffic, leads, sales), deploy creative variants (static, carousels, Reels), and implement the Meta Pixel and Conversions API for resilient data. Our playbooks balance broad targeting with interest stacks, creative-led learning and budget pacing to stabilize CPA and scale.

TikTok: We build native-first experiences with fast hooks, strong storytelling and creator content. Spark Ads, catalog integrations and event tracking tie views to site actions. Trends are used strategically — without diluting brand voice — to unlock efficient reach and incremental conversions.

YouTube: We grow channels and run high-intent campaigns with in-stream, in-feed and Shorts formats. Thumbnails, titles and retention curves drive organic performance, while precise placements and custom intent audiences boost paid efficiency. We connect YouTube results to GA4 goals and CRM revenue.

Our process

• Discovery: Goals, constraints, market dynamics and success metrics.
• Audit: Accounts, tracking, content, competitors and customer insights.
• Strategy: Channel mix, creative pillars, offer testing and budget allocation.
• Build & Launch: Tracking, pixels, events, content production and campaign activation.
• Optimize & Scale: A/B testing, creative refreshes, bidding shifts and funnel improvements.
• Enablement: Playbooks, sales alignment, CRM workflows and training.

Local insights: Calabasas and Greater Los Angeles

Calabasas combines affluent suburban communities with proximity to entertainment, tech and premium retail. We tailor messaging for neighborhoods and adjacent hubs — from The Commons at Calabasas to Malibu, Woodland Hills, Westlake Village and the 101 corridor — aligning creative with lifestyle, seasonality and high-intent moments (events, launches and local demand spikes). This local fluency turns impressions into store visits, bookings and qualified consultations.

Measurement and reporting

We track the metrics that matter: reach, view-through, engagement quality, CTR, CVR, CPM, CPA, ROAS, LTV and retention. Dashboards consolidate platform data, GA4 and CRM outcomes for a single source of truth. Experiments are pre-registered with hypotheses, sample sizes and decision rules, so every test informs the next scale step.

Technology and integrations

• Tracking: GA4, Meta Pixel + CAPI, TikTok Pixel, YouTube and Google Ads conversions.
• Data: Looker Studio dashboards and server-side pipelines for durable attribution.
• Commerce/CRM: Shopify, WooCommerce, HubSpot, Salesforce, Zoho and our AI CRM.
• Automation: Chat/voice bots, call routing, lead scoring, email/SMS sequences and sales alerts.

Use cases we routinely unlock

Professional services: We connect SMM to booked consultations with frictionless lead forms, instant routing to the right rep and nurture sequences that lift show rates and close rates.

DTC and eCommerce: We blend UGC, creator ads and conversion-optimized landing pages, improving thumb-stop rate, ATC and purchase volume while driving higher repeat sales.

Real estate and local brands: Hyperlocal targeting and creative crafted for neighborhoods and inventory cycles, with on-platform leads synced to the CRM and call center for speed-to-lead.

Packages, deliverables and timelines

• Launch (ideal for new accounts): Strategy, tracking, 30-day content plan, initial campaign build, baseline reporting. Typical launch window: 2–4 weeks.
• Growth (most popular): Always-on content, paid testing roadmap, weekly optimizations, monthly creative refresh and conversion lift initiatives. 90-day growth sprints.
• Scale (for mature programs): Advanced experimentation, creator programs, cross-channel expansion and automation deepening for efficiency and LTV growth.

Deliverables may include content calendars, video assets, ad copy, audience maps, tracking documentation, dashboards and executive summaries. You retain full ownership of accounts and assets.

FAQs

• How fast can we see results?
  Paid campaigns typically stabilize in 2–4 weeks; meaningful lift compounds over 60–90 days with iterative creative and funnel work.
• Do you handle organic and paid?
  Yes. We manage both, aligning content and ads so each channel amplifies the other.
• Can you work with our in-house team?
  Absolutely. We plug into existing teams, agencies and tools, and provide playbooks and training.
• What if we need more than SMM?
  We also support SEO, Google Ads, Local Services, GMB, Yelp optimization, web/app development and marketplace builds.

Service areas

Headquartered in Calabasas and active across Los Angeles, we serve Malibu, Woodland Hills, Westlake Village, Thousand Oaks, Santa Monica, Beverly Hills, Pasadena, Burbank and the San Fernando Valley. Nationally we partner with brands in New York, Miami, Chicago, Dallas, San Francisco and Seattle, and globally across London, Paris, Berlin and Toronto.

Let’s build your growth plan

United AI Marketing integrates strategy, creative and automation to turn social attention into revenue. Request a free consultation to get a tailored 90-day plan for Meta, Instagram, TikTok and YouTube — complete with forecasts, deliverables and a clear roadmap from first impression to closed-won.